BLUEPRINTS OF HOPE
Since 2013, Bright Design has worked with Durango-based Blueprints of Hope, a non-profit oncology nurse navigation program that reaches five counties in Southwest Colorado. Blueprints of Hope provides services to any person impacted by cancer, including the patient/survivor, family members, care givers, and health care providers.
Executive Director Toni Abbey wanted a branding package and website that focused on living life “fully – with and beyond cancer.” We worked closely with her to create a whimsical and hopeful logo, and then applied that hopefulness to the website. This robust website is rich in content, with a large resource library, blog, and calendar of events. Because BoH is a non-profit organization with only two staff members (and a host of volunteers), it was important for them to be able to manage site content on their own. We provided WordPress training and support, and BoH now manages the site themselves.
We have created a variety of print collateral, including business cards, brochures and rack cards, and conference materials. Display booth materials include signage, retractable banners, and other branded items that emphasize the organization’s optimism and supportive nature.
what we did
- Web design
- Display materials and banners
- Print collateral
- Conference programs and support materials
- Social media